Augmented Reality: Startup Magic Leap Creates Huge Buzz

What would you do if Google gave you $500 million? Pocket it? Buy a bunch of Ipads? Well, there's a new startup company that's making the internet go crazy for a few reasons. Here's why: they promise on redefining (or should I say defining) the augmented reality industry as it is using their slogan, "What would happen if we used technology to bring back into the world?" Augmented reality is defined as a live direct or indirect view of a physical, real-world environment whose elements are supplemented by computer-generated sensory input such as sound, video, graphics or GPS data. Basically, some really cool visual effects that give the could give effect of say, a tiny elephant floating in your hands. More buzz is created from the company's founder Rony Abovitz, who is keeping company details so secret he is omitting names of employees from the website and declining interviews. Abovitz is the co-founder of MAKO Surgical, a medical company he sold for more than a billion and a half dollars, that made robotic arms performing orthopedic surgery. This is the most cutting edge form of visual technology that is set to be unveiled to the world to date, making Magic Leap's progresses the topic of discussion in the tech world today. So would Google invest in such a company? Many speculate it has ties to the Google Glasses, which could be introduced to the market as early as this year. Just think about being able to see images float before your eyes with breaking ground technology being created today. I know this is something I would love to try out. Would you? 


Check out the CNN article here: http://www.cnn.com/2014/10/17/tech/innovation/magic-leap/